Culture

By Design Portfolio - 18 Dec 2014

Vince Ma Both.png

I'm Ryan Lee, a final-year student at the University of Reading, studying graphic communication. The course emphasises the study of typography, which is fundamental to many designs. 

I consider myself an all-round designer. From editorial design, web and app design, and information design to video editing and branding, I have dipped into many disciplines – partly because I like a challenge and learning different things, and partly because I haven’t decided which area I want to eventually work in! Whatever I’m working on, I always ensure the design is focused on the user, because seeing people enjoy my creations is what motivates me to be a designer. 

The four weeks I spent with DP gave me an insight into how a professional studio operates and the art of dealing with clients and anticipating their needs. I enjoyed the wide range of challenges I was asked to tackle, and one of the most valuable things I got out of the experience is the importance of attention to detail: that little extra work you put in can get you a long, long way. The design team at DP was extremely supportive and great to work with, making me feel very welcome in a short time.

During my final year at university, I will continue exploring different design disciplines to widen my knowledge base. The invaluable skills I have picked up from DP have already helped me in a number of projects. And of course there is my dissertation to look forward to!